More tourists, more nights in September 2011
Tourstat data for September has showed an increase of 2.1 per cent in the number of inbound tourists when compared to last year. Nights spent were also up 2.1 per cent.
Inbound tourists were estimated at 154,529, most of whom came to Malta by air, albeit a notable increase observed in those travelling by sea.
The majority of these tourists were on holiday; yet business tourists registered an increase. First-time visitors remained at par with last year, while an increase in repeat tourists was recorded. 86 per cent of inbound tourists came from EU Member States, while tourists from Non-EU countries registered a drop of 9 per cent, and accounted for 14 per cent of the total for the month.
The main inbound tourism markets continue to be the UK and Italy, jointly accounting for a 46 per cent share of the total. Notable increases were registered in the French and German markets.
Meanwhile, inbound tourists spent over 1.3 million nights in Malta, the majority of which were spent in collective accommodation establishments. Guest nights in collective accommodation rose by 2 per cent, while total nights spent in private accommodation registered an increase. The average length of stay remained unchanged when compared to the previous year.
Total inbound tourism expenditure advanced by 8 per cent when compared to 2010 levels and stood at €148 million. Increases were noted in almost all expenditure categories, while the largest was noted in package expenditure, which increased by 20 per cent.
January-September 2011
Inbound tourists during this period totalled over 1 million, an increase of 7 per cent when compared to the corresponding period last year. Overall, this is mostly attributed to a growth in holiday visits, mainly from the Belgian, French and Swiss markets. The UK and Italian markets continued to be the main origins for inbound trips. A significant decrease was recorded in the Libyan market, due to the unrest in the country.
The majority of inbound tourists opted for non-package travel; however an increase in package trips was registered. Increases were recorded both in the number of repeat tourists and in the number of first-time visitors, albeit the latter still constituted the majority.
Total nights spent between January and September went up by 4 per cent, reaching a total of 9.4 million nights. Guest nights in collective accommodation went up by 3 per cent, while nights spent in private accommodation rose by 5 per cent. The average length of stay stood at 8.3, a decrease of 0.2 of a night over 2010 estimates.
Total expenditure was estimated at €997.8 million, a rise of 9 per cent over 2010. Increases were recorded in all expenditure categories, with an average of €886 per capita, or 2 per cent higher than last year.