BlackBerry named Malta’s most popular smartphone

The BlackBerry solution which was launched in Malta by Vodafone around two years ago is attracting increasing interest not only from the business sector but also from the consumer market.

“People now realise how affordable the BlackBerry smartphone is thanks to Vodafone Malta. We are working to offer to our Maltese clients the best devices, the best network and above all the best service at an affordable price,” remarked Alexandre Froment-Curtil, Head of Marketing at Vodafone.

BlackBerry features a full-QWERTY keyboard for accurate typing. BlackBerry smartphones are also perfect for the young at heart providing complete access to music, games and other mobile entertainment applications.

As part of its strategy to attract more customers to the Vodafone community of BlackBerry Smartphone users, Vodafone Malta has priced the BlackBerry Curve 8520 at €270. This smartphone was an instant hit particularly with students and is offered for free to anyone who enters into a 2 year contract with Vodafone.

In line with this approach, Vodafone also offered its customers a 50% discount on the BlackBerry Bold™ 9700 smartphone. This special one-time offer was part of Vodafone’s celebrations to mark an increase in BlackBerry sales. Customers who follow Vodafone Malta on Facebook were the first to take advantage of Vodafone’s special offer. The demand for BlackBerry is so extensive that the offer was taken up in just 4 hours.