Top five public relations group MSL sets up base in Malta with Corporate Identities

MSL Group, one of the world’s top five PR and Events networks, through its offices in Italy is now establishing a base in Malta through a strategic alliance with Corporate Identities International.

MSL has more than 2,500 people and their offices span 22 countries and cover virtually every discipline required for our clients to engage creatively with their audiences 24 hours a day.

MSL Group is the flagship specialised organisation within Publicis Groupe, the world’s third largest communications group with activities spanning 104 countries and 43,000 professionals. Other companies which form part of this group include Saatchi and Saatchi.

Alessandro Chiarmasso, responsible for the Corporate & Finance Business Unit at MSL Italy said “recent developments in Malta, its strong financial services sector and crucial srategic role in the sector have been noted. The current Maltese Vision 2015 strategy is also very ambitious yet attainable and therefore, our presence in Malta has become a natural move for our organization.”

“We feel that MSL Group provides many of the world’s largest companies and most recognized brands with best-in-class communication strategies to help them reach their business and communication goals.This is in line with Corporate Identities International’s mission with regards to our client base here in Malta and therefore, partnering with MSL makes us proud of being in collaboration with a global organization with whom we speak the same language,” states Jesmond Saliba, Managing Director of Corporate Identities International.

“This important move signals a very important phase at Corporate Identities where we have recently also announced another important partnership with Saatchi & Saatchi Health, also part of the Publicis Groupe,” added Mr Saliba. “As with MSL, our newly established collaboration with Saatchi & Saatchi Health stems from our vision to provide top quality communication services.

Availing themselves of the latest research and the freshest industry insights, MSL Group’s  specialists guide clients through oftenly complex market conditions backed by heavy experience in a myriad of sectors ranging from retail, sports, luxury, energy, technology to automotive, education, healthcare, fashion and lifestyle, beauty, travel, manufacturing, financial and construction industries and more.

MSL Groupis also constantly re-affirming its status as one of the world’s leading communications firmsthrough the constant registering of numerous industry awards. This recognition demonstrates the agency’s prowess in creating client campaigns that are grounded in measureable results. The organizations that have honored MSLGroup include The Public Relations Society of America (PRSA), International Association of Business Communicators (IABC) and The Holmes Group, among others.