Air Malta seeks to awaken ‘spirit of travel’ with new video
434 candles used in creation of video set on Gnejna beach.
Gnejna beach was lit by hundreds of candles for a video released by Air Malta today.
The video, entitled 'Awaken the Spirit of Travel', features a time-lapse animation of the candles, some of which were turned on and off in a planned sequence to feature a number of iconic Maltese images, including a Gardjola (watchtower), and the Valletta skyline.
The project was filmed in a single night under the supervision of internationally acclaimed photographer Kurt Arrigo. A total of 434 candles were used to make this clip
"We are looking for new and interesting ways to capture people's imagination," said Philip Saunders, Air Malta's Chief Commercial Officer.
"We wanted to take something in common use and utilise these beautiful candles to tell our Maltese story," he added.
The song of the clip, 'Il-Mara Fuq il-Bejt' was composed by Maltese folkpop band Stalko, and taken from their album, Grandiloquence.
This video clip follows a series of hugely Air Malta popular clips that went viral online and have been watched thousands of times.